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Tag: Marketing

5 Tag Tricks that will Increase Your Client Retention
Tags are one of the most powerful tools in Service Autopilot ...they are also one of the most neglected features. When you tag clients, you can filter them and target them easier for marketing campaigns. You can also use them to remember important information on your clients. Use these quick Tagging tricks in Service Autopilot […]
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How to Write an Email (That Doesn't Suck)
You put time at a premium. So do your clients. Write emails worth reading and keep 'em short and sweet. Nothing communicates how much you care about a client like the amount of time that goes into your correspondence with them. In the internet millennium, email is the contact method of preference for most people, but the […]
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Lawn Care Owners: Do You Know Your Target Market?
When you want to sell more work, these are the two most important questions you can ask yourself: "Who is my ideal client?" "Where is my ideal client?" You need to answer these questions before you start marketing your lawn care business. Let's talk about that in this week's Business Advice feature:
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7 Ways to Beat Lawn Care Lowballers
There are clippings all over the sidewalk, the lawn stripes are sloppy, and the grass is cut so low that you wonder if it'll ever grow back. Maybe in a few months, if someone takes care of those weeds. Yep, you've seen this shoddy work before. Lowballers. They don't care about getting the job done right. […]
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Are You Ready to turn Snow into Money?
Here in Texas, we're hitting 90° or higher every day, which means IT'S FINALLY COOLING DOWN. This also means that it's good idea to start preparing for colder weather. Some places are going to start seeing lots of snow in the coming months (yes, even in parts of Texas). Fortunately, if you start gearing up now, […]
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How to "Out-Market" Other Maid Services and Cleaning Companies
There were these two food trucks in my home town, we'll call them Taqueria and Cilantro's. Now, Taqueria and Cilantro's were in competition with each other - they were only a few blocks apart, they both served tacos, and they both inhabited the same niche. Taqueria sold the better tacos - they were a little […]
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