Did you know that snow removal business cards are one of the best ways to look more professional and win more contracts?
While most snow removal business owners focus on flyers and door hangers, they are missing out on a golden opportunity by neglecting business cards.
Snow business cards are a great way to:
When you give your leads and clients a business card, it adds a more personal touch that makes it more difficult to resist you.
Plus, if you’re a lawn care business adding snow removal services during the off-season, business cards are a great way to promote your business.
Use this quick guide to help you create the best snow business cards and win more contracts this snow season.
When it comes to business card design, people will try to put their contact information in unique places with a fancy font and clashing neon colors.
When in reality, it’s better to put your contact information on center stage with a large, simple font with your brand colors.
Just remember, you’re not trying to win an art contest… Professional-looking business cards are the smart path forward.
If your design distracts viewers from your contact information, then your snow business cards are pointless.
Sometimes, less is more!
Depending on how your snow business is set up, you should consider giving each of your snow removal experts their own business cards.
As you know, in the snow industry (more than any other industry), your clients are more likely to leave you for a competitor every new snow season.
For this reason, you need to find ways to “WOW” your clients and win them over.
Believe it or not, your clients notice the personal touches that make your business stand out.
After all, that’s why they chose YOU!
Even just having your employees' names on their own individual business cards can help your clients feel more familiar with you!
As a result, your clients will be less likely to leave you when your competitors try to poach them.
Think about the last time someone gave you a business card…
Lots of people throw them in a drawer or trash them.
Or maybe it stays in their wallets until they clean them out and throw all business cards in the trash
For this reason, it’s important you create business cards with purpose.
When you print your snow business card on a magnet, you’re giving your clients something tangible that they can and WILL USE.
As a result, your business card gets seen every day.
If it takes an average of 6 to 8 touches to convert a client, think about how many times your clients will see your snow business card if they put it on their fridge!
Bottom line: Print your snow business cards on magnets to make them seen as many times as possible.
If you’re trying to grow your social media accounts and increase your website traffic, then you need to add this information to ALL of your snow business cards.
Even if your presence is small, the only way you’re going to grow your online presence is by spreading the word!
Plus, when you give your business cards to clients who’ve recently complimented you, you’re essentially showing them where they can go and write you a review of their wonderful experience.
If you don’t have referral offers on your snow business cards, then you’re missing out on SO MANY sales opportunities.
By adding a referral offer to your cards, you’re opening up a world where you can start cloning your best clients.
Just by giving your client a $15 gift card or $15 off their next service for every successful referral, you’re giving them something that makes them feel valued and appreciated.
Most of the time, your ideal clients will refer you to other ideal clients who are just like them.
Start mentioning referral offers on your snow business cards and watch the referrals flow right in!
Take a FREE tour of Service Autopilot and see for yourself what it can do for your snow business!
When you use these tips, you can start winning new snow removal clients in no time.
Your business cards are an excellent way to:
Use this guide to start creating effective snow business cards, so you can start winning awesome clients today.
Related: How to Use Snow Removal Flyers to Make More Money
Originally published Sept 17, 2020 10:17 AM updated on January 26, 2024 3:27 PM
Tags: Featured Post, Marketing
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