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Swimming Pool Treatment Chemicals Market in 2024

Published on June 27, 2024

The swimming pool treatment chemicals market continues to evolve and adapt to meet the changing needs of the industry as a whole.

In 2024, the swimming pool treatment chemicals market has some exciting developments and challenges with:

  • An increased focus on sustainability
  • Technological advancements
  • Shifting consumer preferences

In this article, you’ll explore everything you need to know about the swimming pool treatment chemicals market in 2024 and beyond.

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The Rise of Eco-Friendly Pool Treatment Solutions

One of the most significant trends shaping the pool treatment market in 2024 is the growing demand for eco-friendly solutions.

Consumers are becoming increasingly environmentally conscious, leading to a surge in popularity for products that are:

  • Non-toxic
  • Biodegradable
  • Free from harsh chemicals

These are a few of the main companies offering a range of bio-enzymatic and plant-based treatments that effectively sanitize and maintain pool water without the use of traditional chlorine-based products:

These alternatives not only reduce the environmental footprint but also provide a safer and more enjoyable swimming experience for clients.

Embracing Smart Pool Technology

Another significant trend in the swimming pool treatment market is the integration of smart technology.

As homeowners increasingly adopt connected devices and automated systems, the demand for intelligent pool management solutions has skyrocketed.

In fact, did you know that smart pool technology has a projected growth rate of 6.2% between 2024 and 2031?

Pool equipment brands like Pentair and Hayward have developed sophisticated pool monitoring systems that analyze everyday elements in real-time:

  • Temperature
  • Water chemistry
  • Other critical factors

These systems not only provide valuable insights to your clients but also automate the treatment process for your business—ensuring optimal water quality with minimal manual intervention.

Furthermore, the integration of voice assistants and mobile apps has made pool management more convenient than ever before.

Now, you clients can control and monitor their pools remotely, adjusting settings and scheduling maintenance tasks with just a few taps or voice commands.

In turn, this allows your pool service business to offer more personalized, higher quality services than ever before.

Saltwater Pools: A Sustainable Alternative

While chlorine-based treatments have been the industry standard for decades, the popularity of saltwater pools has been steadily increasing in recent years.

In fact, saltwater pools have a projected 7% market growth.

Saltwater systems use an electrolytic process to generate chlorine from salt, reducing the need for frequent chemical additions and providing a more sustainable approach to pool maintenance.

Take a look at some of the top brands at the forefront of saltwater pool technology, offering advanced salt chlorine generators and integrated systems that simplify the installation and operation process:

As concerns about the environmental impact of traditional pool treatments grow, saltwater pools are expected to gain even more traction in 2024.

From eco-conscious consumers to those seeking a more long-term cost-effective and low-maintenance pool solution, saltwater pools are one of the top areas of interest within the swimming pool treatment chemicals market.

The Challenges Ahead in the Swimming Pool Treatment Chemicals Market

While the swimming pool treatment market has endless opportunities, it’s not without its challenges.

One of the most significant obstacles facing the industry is the ongoing shortage of skilled labor.

As the demand for pool installation and maintenance services continues to rise, companies are struggling to find and retain qualified technicians and service professionals.

This shortage has led to longer wait times for pool installations and maintenance services, potentially impacting customer satisfaction and revenue growth for pool businesses.

Additionally, the increasing costs of chemicals and materials have put pressure on profit margins.

As a result, businesses have been forced to explore cost-saving measures or raise prices.

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The Swimming Pool Treatment Chemicals Market in 2024 and Beyond

Sustainability and smart technology have hugely impacted the continued growth of the swimming pool treatment market.

In fact, 68% of surveyed homeowners expressed a concern about sustainability, and 52% were willing to pay more for eco-friendly home options.

By adapting and offering cutting-edge solutions, your business can become the leading pool service provider in your area.

However, addressing the labor shortage and managing rising costs will be critical in your long-term success.

Take a look at a few ways you can get ahead of the competition:

  • Prioritize workforce development
  • Invest in employee training programs
  • Adopt efficient operations and supply chain strategies

Overall, the swimming pool treatment chemicals market in 2024 promises to be a dynamic and exciting space, with plenty of opportunities for you to embrace change and prioritize innovation, sustainability, and customer satisfaction!


Related: New 2024 MAHC Proposals to Impact Commercial Pool Cleaning


Alyssa Sanders

Alyssa is the Team Lead of Creative Marketing at Xplor Field Services. When she's not writing or creating content, you can find her watching a new sci-fi series or shoving her nose into a book.
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