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How to Expand Your Marketing into Multiple Channels

Podcast: Play in new window | DownloadSubscribe: RSSLisa Marino knows marketing. And she's ready for you to step up your game. It's not enough to run an occasional Facebook ad, you need to take your brand message to many more channels. Cody, Bear and Lisa present other marketing channels, ones we've neglected previously on The […]

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Small Business Instagram isn't about Your Equipment

Podcast: Play in new window | DownloadSubscribe: RSSTake pictures that people want to see and you'll grow your Instagram audience. Cody, Patrick and Bear talk about how to use Instagram to better effect for your small business. Resources Mentioned: Value First Marketing Framing Your Shots Blog Post Nicholle's Web Design Blog Post Special thanks to […]

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Classic Roadmap: Job Costing Throwback

Podcast: Play in new window | DownloadSubscribe: RSS'Tis the season to know your numbers. Bear and I wanted to throwback to our second-ever episode of PRM. We interviewed Scott Howard to talk about "the only business stat that matters." Because this is the busiest selling season for lawn care companies, we know that it's great […]

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Jonathan Pototschnik: What Comes After Selling Season?

Podcast: Play in new window | DownloadSubscribe: RSSMaximize profits after the sales rush ends by selling to the customers you already have. What Comes After Selling Season? Upselling season. Join us as we talk with our CEO and co-founder, Jonathan Pototschnik about the art of the upsell. Upsells are the best way to increase your […]

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Part-Timers, Job-Owners: Can You Overcome The 5 Hurdles to Become a Large Business?

Mike Callahan, the owner of Callahan's Lawn Care (one of the biggest lawn care companies in NY-state), produced an awesome video explaining the 5 stages your business will grow through and the hurdles of each stage. These stages aren't unique to lawn care or cleaning, they're the stages every small business works through. Stage #1: Part-Time […]

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23 Amazing insights, Tools, and Strategies from the 2017 Service Autopilot Conference | Best of SA4: NEXT

If you’ve ever said… “It’s too hard to find good employees these days!” ...then count yourself lucky. Hiring,  which is the #1 problem for every owner in the Service Industry, may actually be a good thing for your business. Let me say that again: It's good that you can't find employees. Jonathan Potoschnik’s opening Keynote […]

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