In order to build a thriving cleaning business, you have to choose a great cleaning business name.
While finding the right cleaning business name can feel tough, with the right tools it is actually a lot easier than you might think.
In this article, you’ll get:
Increase your sales by getting more leads and clients
Make more money by upselling services to current clients
Save money on marketing and advertising with these effective templates
Drop the low-hanging fruit in your business by getting more profitable clients
The right cleaning business name is more than just a title – it's a big part of your marketing strategy.
After all, it’s typically your client’s first impression, and it sets the tone for your entire brand identity.
A catchy, professional name that aligns with your services and values makes you look legit and trustworthy right out of the gate.
Also, values make it much easier for people to remember your business when they need cleaning services.
On the flip side, a forgettable, awkward, or cheesy name can leave a bad impression that costs you business right from the start.
Is there a perfect formula for creating the right cleaning business name?
It is actually pretty straightforward, and you should consider the following elements when thinking about the name you want to choose.
The best business names are simple and easy to remember and spell.
Avoid names with confusing letter combinations or words clients will forget. In fact, experts suggest businesses make a goal of choosing business names between 10-15 characters.
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Adding a location name like the city, region, or neighborhood can help clients easily find and connect with your business.
Also, geographic identifiers provide branding opportunities that allow you to become known as the local cleaning expert.
What kind of cleaning services does your company offer? Which services are your best-sellers and what your company is most known for?
For example, you might specialize in commercial cleaning, carpet cleaning, or eco-cleaning.
Whatever it might be, your niche is an important consideration in selecting the right cleaning business name.
You can have fun and catchy names, but remember, making these too cheesy might give the wrong impression.
Ultimately, the best names are often the simplest and most straightforward.
Without further ado, here are 100 completely customizable cleaning business name examples to get you started:
Your cleaning business name can do more than just say you clean…
It also tells the story of your dedication as well as how you serve your clients. Plus, it’s what separates you from the competition.
So by now, you’ve hopefully got some good ideas on a name.
However, before you make a final decision, it’s important to ensure it’s legally available.
First, check for name availability.
Most states have online business entity searches through their Secretary of State website.
Trademarking is a smart move that can give you some extra protection.
Simply put, a trademark prevents other businesses from using the same or similar names which could cause confusion with your brand.
The U.S. Patent and Trademark Office (i.e. USPTO) website has resources and information on the trademarking process.
Once you've made sure the cleaning business name is available, you'll need to register your business as a legal entity.
This could be a sole proprietorship, partnership, LLC (Limited Liability Company), or corporation.
Each option has different legal and tax implications, so be sure to talk with a lawyer or CPA (i.e. certified public accountant) to make sure you make the right move for your cleaning company.
Now, you can create the best cleaning business name for your business.
Plus, you’ve got 100 customizable examples to help you get started. As always, do your research in order to pick the best name for your business!
Related: The Top Cleaning Events You Don’t Want to Miss in 2024
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