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Author: Lisa Marino

Lisa Marino

Lisa Marino is the Sr. Marketing Director for Service Autopilot. She uses her 17+ years in direct marketing, sales, and product development to push entrepreneurs beyond their limits. She's passionate about helping others grow their businesses through time-tested marketing techniques. When not writing, you can find her belting out a mean Stevie Nicks at a local karaoke night.

Latest Posts

Is Drive Time Killing Your Profits? (Drive Time Tracking on Your Apple or Android Device)
"We had to mow 20+ lawns that day - that might not seem like so much to the bigger businesses, but for us, this was huge. This was our big day. And those weren't small properties, those were some big, residential lawns. So we worked our asses off, all day. We drove all over town, and I think […]
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4 Actions for Building the Best Team in the Field Service Industry
In the lawn and landscaping industry, finding employees is hard enough. But finding the best employees is even harder.
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Run Your Lawn Care Business like a Football Team?
When you hear the word WIN, what pops into your head? *Having a better team* - *Scoring more points * - *That glorious moment of victory* Now think of WIN in the context to the Field Service Industry - how do YOU win in the field industry?
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34 Must-Read Books for Improving Your Business
On Wednesday, we talked about how you should build your knowledge to gain an edge over your competition - and in that post, we promised a list of must-read Business books. The CEO and Co-founder of Service Autopilot, Jonathan Pototschnik, recommends these books (and a few podcasts!) for people who care about growing their business. Each […]
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5 Simple Steps to Pricing Your Services Better
You might have the best team in the field. Maybe your clients rave about your outstanding customer service. But if your pricing is wrong, you won’t make the money you deserve. Price your services too low and you won’t earn enough to keep your company afloat. Too high, and your clients will run away. It's […]
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