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Author: Owen

Owen

Cody is a copywriter with Service Autopilot. He was writing before he could read, dictating stories to his mom. Of late, he distills business principles and practices learned from his ever-increasing trove of books and his year with SA Support into digestible blog posts designed to provide maximum value to service industry business owners.

Latest Posts

5 Secrets to Writing KILLER Headlines (+ 1 Bonus Tip)
Podcast: Play in new window | DownloadSubscribe: RSSPatrick returns to the pod and he came prepared (with a legal pad covered in his trademark chicken scratch). 5 Secrets to Writing KILLER Headlines One Big Idea Appeal to a "Second Benefit" Use Power Words. Ask an Unexpected Question. Write Multiple Headlines (then write some more). THE […]
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How the “Average Customer” will Kill Your Business
Do you know why the average client could kill your business? We're about to show you - and help you understand which clients you should pursue.
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Why You Should Join a Mastermind Group (and How to Find One)
Podcast: Play in new window | DownloadSubscribe: RSSJonathan convinces Cody and Bear of the necessity of finding accountability partners via a Mastermind group. He talked his experience with the ideas of Napoleon Hill (check out Think and Grow Rich) and the guys who joined the original Mastermind group: Henry Ford, Andrew Carnegie, etc. Titans of industry. […]
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How to Develop a Social Media Habit
Podcast: Play in new window | DownloadSubscribe: RSSThe customers are there, where are you? Nicholle Godar, marketing manager for Scooter's Lawn Care and owner of Godar Designs, joins Cody and Bear to talk about developing a strategy for social media, especially Facebook. We talk about the most important part of that strategy: consistency. When you pair […]
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Why Credit Card Processing is a "No-Brainer"
Podcast: Play in new window | DownloadSubscribe: RSSIt's 2018. We're the only industry still having this conversation. Jonathan Pototschnik is ready to put this issue to bed forever. Process credit cards and eliminate cash valleys in your business... yesterday. Your customers are using credit cards to pay for everything else in their life. Cody doesn't […]
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Classic Roadmap: Job Costing Throwback
Podcast: Play in new window | DownloadSubscribe: RSS'Tis the season to know your numbers. Bear and I wanted to throwback to our second-ever episode of PRM. We interviewed Scott Howard to talk about "the only business stat that matters." Because this is the busiest selling season for lawn care companies, we know that it's great […]
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