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Author: Owen

Owen

Cody is a copywriter with Service Autopilot. He was writing before he could read, dictating stories to his mom. Of late, he distills business principles and practices learned from his ever-increasing trove of books and his year with SA Support into digestible blog posts designed to provide maximum value to service industry business owners.

Latest Posts

50 States, 50 Lawns and Building Your Reputation
Podcast: Play in new window | DownloadSubscribe: RSSRodney Smith of Raising Men Lawn Care is mowing 50 lawns, at least one in each of the 50 states. Cody talks with Rodney about his mission and how you can use community outreach to build a great reputation. Resources: Raising Men Lawn Care Rodney's Instagram Community Outreach […]
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The Best Bet to Avoid "Business Blindness"
Podcast: Play in new window | DownloadSubscribe: RSSChad Cranston and Garrett Matthews are very different people. Chad is a former IT/tech guy. Garrett is a former firefighter. They live hundreds of miles apart. One's in the desert (Chad), the other's in the swamp (Garrett). They talk at least twice a day... and they credit those […]
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How to Know a Business Education Event is Right for You
Podcast: Play in new window | DownloadSubscribe: RSSConferences and events are a dime a dozen. Jason Cupp and Bear talk about how to know if an event is right for you and how to justify the cost of attending. Get more info on SA5 (or buy your tickets today)! Resources Mentioned: Jason's Consulting Site Check […]
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Should You Hire People with NO Experience?
I know what you’re thinking. You clicked this post because you’d never hire a “know-nothing.” Inexperienced employees drive you crazy. You don’t want them… … but I want to change your mind. You should think harder about hiring those "know-nothings." They just might surprise you: 1. They’re cheaper than experienced labor. Someone with 3-5 years […]
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How to Expand Your Marketing into Multiple Channels
Podcast: Play in new window | DownloadSubscribe: RSSLisa Marino knows marketing. And she's ready for you to step up your game. It's not enough to run an occasional Facebook ad, you need to take your brand message to many more channels. Cody, Bear and Lisa present other marketing channels, ones we've neglected previously on The […]
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The Business Owners’ Marriage Survival Guide
Podcast: Play in new window | DownloadSubscribe: RSSJacob and Nicholle Godar talk about the trials and triumphs of the last year at Scooter's Lawn Care. They tell us about having their biggest year ever, moving to Florida from Illinois, shutting down a branch, and moving back to Illinois. It was a crazy year and they managed […]
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